Featured Products
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BIGEN Speedy No Stains (NS)
Bigen Speedy No Stains contains No Ammonia and promises No Stains on skin.
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BIGEN Cream Color
Easy & quick use with One Push technology and no need to premix.
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BIGEN Speedy Hair Color Conditioner
Easy and Smooth to apply with comb! Even & Long-lasting color from roots to ends.
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BIGEN Powder Permanent Hair Color
Easy application. Just mix the powder with plain water!
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How to Use
The beginners’ complete guide to hair color and
how to dye your hair.
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Company Info
Find out about Hoyu, Japan’s leading hair color provider with
over 100 years of history and passion for hair care.